DATA OVEN

Data Oven Lab

UTM Builder

Create consistent campaign URLs without manually joining query parameters or encoding special characters.
Your files stay in this browser.Your destination and campaign values are processed locally. DATA OVEN does not upload or store the generated URL.
01

Define the campaign

How to use it

Build campaign URLs that remain readable and valid.

Use a consistent naming convention so reports group related traffic correctly.

  1. 01

    Enter the destination

    Use the final page URL, including any query values that must remain.

  2. 02

    Name the campaign

    Add source, medium and campaign values using your reporting convention.

  3. 03

    Add optional detail

    Use term or content to distinguish keywords, creatives or placements.

  4. 04

    Verify and share

    Copy the encoded result or open it to confirm the destination.

Need more than a one-off conversion?

Connect documents, OCR and approvals to a real workflow.

DATA OVEN can build document intake, extraction, validation, storage, notification and reporting systems around your operational process.
Discuss document automation

Common questions

Campaign URL structure and privacy.

What are UTM parameters?+

UTM parameters are campaign labels added to a URL. Analytics tools can use source, medium, campaign, term and content values to group visits.

What happens to existing query parameters?+

They are preserved. UTM parameters are added or updated through the browser URL parser without damaging the existing query string or fragment.

Which fields are required?+

A valid destination URL, campaign source, campaign medium and campaign name are required. Term and content are optional.

Is campaign information uploaded?+

No. URL validation and parameter creation happen locally in your browser.